Get Clear Direction For Your Business Priorities

Organisations face complex choices and competing priorities that can slow progress. Practical consulting support helps refine focus, strengthen decision-making, and define actionable next steps.

  • Refine strategic direction with clarity

  • Improve confidence in key business decisions

  • Translate priorities into practical action

Areas of Focus

Supporting business owners and teams to improve sales performance, strengthen systems, and make better use of their time and resources through practical, consultative guidance.

  • Sales Effectiveness & Performance

    Improving sales capability through practical training, stronger closing skills, and clear, repeatable sales processes that support consistent results.

  • Sales Systems & Structure

    Helping businesses implement or refine sales systems that create clarity, accountability, and better prioritisation of day-to-day operations.

  • Decision-Making & Problem Solving

    Providing informed, solution-focused guidance that explores multiple options and supports confident decision-making aligned to the specific needs of the business.

  • Time, Focus & Operational Priorities

    Supporting business owners and teams to work more effectively by identifying what matters most, managing urgency, and using time with greater intention.

Approach

A practical, consultative approach grounded in understanding, clarity, and a strong commitment to helping businesses move forward with confidence.

Engagement Style

Engagements are approached in a consultative and considered manner, with time taken to understand the business context, objectives, and challenges. This ensures advice and recommendations are grounded in the specific needs of the organisation rather than generic solutions.

Problem-Solving Approach

Challenges are approached with a solutions-focused mindset and a strong commitment to finding practical outcomes. Decisions are made in an informed and timely manner, recognising that there is rarely a single solution and that multiple options may need to be considered to achieve the desired result.

Working Relationship

The working relationship is engaging, relaxed, and supportive, while remaining focused on progress and outcomes. Emphasis is placed on recognising achievements, building confidence, and ensuring clients feel supported throughout the engagement.

Who I Work With

Work is typically undertaken with business owners, sales teams, and organisations seeking to improve performance, strengthen sales capability, or bring greater structure to their operations. Engagements often arise where there is a need for clearer priorities, more effective systems, or improved decision-making.

Support is provided to established businesses, organisations undergoing transition, and new ventures building their sales foundations. This may include periods of growth, change, or early-stage development where practical guidance and informed direction are particularly valuable.

Clients value a consultative, solutions-focused approach and are seeking advice that is tailored to their specific circumstances. The focus is on working collaboratively to build confidence, momentum, and sustainable outcomes rather than applying generic or one-size-fits-all solutions.

About Me

Dale has spent his career working in B2B sales, supporting sales teams and business owners to succeed in highly competitive environments. With experience ranging from managing sales teams to training sales representatives, Dale has developed a strong understanding of what drives effective sales performance - and what undermines it.

He now brings this experience to small and medium-sized businesses through practical, results-focused support across sales capability, time management, and stress management. Dale’s approach is grounded and pragmatic, avoiding jargon and hype in favour of clear, actionable strategies that improve sales outcomes while supporting the wellbeing and effectiveness of sales teams.

Dale works with organisations that value sustainable performance, helping teams focus on what matters most - productive, engaged people, stronger sales results, and long-term business success.

Testimonials

Boaz Shiponi

Managing Director, NexusPoint

Dale brings a strong commercial focus to his work, helping clients identify and close meaningful opportunities while maintaining strong, long-term relationships. His approach encourages individuals and organisations to explore new ways of engaging prospects, always with consideration for the broader interests of the business.

A clear and considered communicator, Dale combines practical insight with sound commercial judgment. He is deliberate in focusing attention on viable opportunities, helping clients avoid wasted effort and concentrate on outcomes that deliver real value.

Dale’s strategic input, reliability, and ability to cut through complexity make him a trusted advisor for businesses seeking sustainable growth and improved performance.

Debbie Lund

Melbourne, Australia

I had training in a group setting with Dale back when I knew very little about business. I had just purchased a health food store and I was feeling quite out of my depth and overwhelmed. 

Dale’s training was relatable and easy to implement. I have found over time that I am able to recall and use many concepts I learnt from Dale's training and it has helped enormously in all my business building endeavours, particularly his time management training. 

After selling my shop a few years ago, I am now semi retired. 

John Smith

Owner/MD, Crystal Creek Water P/L

I’ve worked with Dale on and off over several years and he helped me primarily with setting up more effective business systems and preparing the business for sale. I’ve always found Dale extremely knowledgeable and easy to work with, and he gave me some important insights on how to improve my business, so much so, that I ended up not selling and my business is now booming.

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Further Reading

These 68 “Bite-Sized” Mindfulness Boosters For Businesspeople And Professionals...Can Help You Improve Decision-Making, Inspire Creativity, Build Strong Relationships, And Dramatically Increase Your Results And Performance At Work.

Whenever you’re facing a situation at work that you don’t know how to handle... or you wish you could start achieving your career goals faster... or you wish you could calm down, feel more centered, and just enjoy your work more... 

Personally, I’ve found my own Mindfulness and Meditation practices invaluable, helping me to des-stress, feel calmer and work more effectively. 

This online course is designed for health and wellbeing business owners and conscious practitioners who want to grow and sell their programs without compromising their values or mission.

Through a series of practical, easy-to-apply lessons, the course helps you navigate the real challenges of running a purpose-driven business - from confidently communicating the value of your work, to building sustainable income while staying aligned with what matters most to you.

Whether you’re struggling to balance impact with income… feeling unsure how to market your programs authentically… or wanting to reach more people without losing the heart of your work - this course supports you to grow in a way that feels true, grounded, and effective.

From my own experience, conscious business growth comes from clarity, alignment, and intention. When your business reflects your values, it not only becomes more financially rewarding - it also allows you to expand your impact and support more people in meaningful ways.

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